AGEIA Technologies Wins Applied Innovation Award for Business Excellence 2007 Page: 1

Official Press Release

MOUNTAIN VIEW, Calif. - October 31, 2007 -AGEIATM Technologies, Inc., the pioneer in hardware-accelerated physics for games, today announced that it has won the first Applied Innovation Award for Business Excellence 2007 instituted by IAOP, ITAA and Wipro. Winners were chosen from 153 nominees and 28 finalists from around the world in four categories including Business Model innovation, Delivery Model innovation, Product /Service innovation and Process innovation. AGEIA was recognized as the winner in the Product/Service Innovation category for its leadership and best practices in business transformation in the gaming marketplace at the first ever global awards to recognize excellence in co-innovation and strategic sourcing.

We are pleased that PhysX hardware and the role it plays in successful game creation was recognized by such a formidable panel," said Manju Hegde, CEO of AGEIA. "As games become more sophisticated, so do the development tools used to make them. Through its PhysX software and hardware, AGEIA Technologies paves the road to innovation in new games by enabling more efficient development processes for advancing state of the art gameplay.

AGEIA develops cutting-edge software development and hardware solutions that accelerate processor-intensive advanced physics, enabling dynamic interaction in extremely complex immersive 3D games. AGEIA's flagship PhysX ProcessorTM is the first and only PC physics processor able to deliver unprecedented immersion and on-screen action impossible without dedicated hardware. "IAOP joined with ITAA and Wipro to establish these awards to recognize innovation in the industry at a time when all companies are trying to differentiate themselves in a highly competitive market," said Michael F Corbett, Chairman, IAOP. "The award winners are companies who are game changers, the leaders who have harnessed the power of collaboration and global delivery to benefit their customers, investors and the global economy. As the standard setting association for the outsourcing industry, we are very proud to be a partner in these awards." The awards were given by the members of the jury at a glittering awards night held in New York City on 23rd October 2007. The banquet, held alongside the Forbes-Wipro Innovation Conference in the presence of Steve Forbes, President and CEO, Forbes Inc.; Paul Maidment, Editor, and Executive Editor, Forbes; Azim Premji, Chairman, Wipro Limited; Michael Corbett, Chairman IAOP; and Jeff Lande, SVP, ITAA, was attended by the 28 finalists from around the world along with special guests and invitees representing leading global corporations.

Well done to AGEIA I say! What about you? Please do discuss on our Forum.