Netflix VPN Crackdown - Aims for a united Global Service

Netflix VPN Crackdown - Aims for a united Global Service

Netflix Wants to make Neflix Global

Netflix VPN Crackdown - Aims for a united Global Service


Netflix has started to crackdown on the use of VPNs to access geo-restricted content, but the company aims to create a united Global Service which will make VPN piracy obsolete. 

To be able to create a global service Netflix will need to be able to get movie and TV studios to offer Global licencing agreements instead of traditional geographical agreements. 


We look forward to offering all of our content everywhere and to consumers being able to enjoy all of Netflix without using a proxy. That’s the goal we will keep pushing towards.


The EU has already announced their Digital Single Market Strategy, where the EU wishes to removing Geo-Blocking in Europe, taking down digital discrimination and updating copyright law to apply to the EU as a whole and individual member states.


UK Providers Embrace net neutrality


Right now Netflix legally must crack down on VPN piracy in order to enforce their content licencing terms, but this will result in a VPN arms race where so called "VPN Pirates" will move to more advances and harder to track VPN methods.  


  For now, given the historic practice of licensing content by geographic territories, the TV shows and movies we offer differ, to varying degrees, by territory. In the meantime, we will continue to respect and enforce content licensing by geographic location.


Netflix VPN Crackdown - Aims for a united Global Service


Here is what Netflix's CEO, Reed Hastings, had to say on the issue of VPN piracy last year. 


“The VPN thing is a small little asterisk compared to piracy,”  “Piracy is really the problem around the world.”

“The basic solution is for Netflix to get global and have its content be the same all around the world so there’s no incentive to [use a VPN]. Then we can work on the more important part which is piracy,” 

“The key thing about piracy is that some fraction of it is because [users] couldn’t get the content. That part we can fix. Some part of piracy however is because they just don’t want to pay. That’s a harder part. As an industry, we need to fix global content,” 


VPN Piracy is a small problem compared to true piracy, as user of VPNs on services like Netflix have shown that they are willing to pay for their content, despite the fact that the content may not be available in their country. One big example here is Anime, where many people across the world have very few options when it comes to legitimately accessing the content.

The solution to VPN piracy is simple, for the rights-holders for movies and TV shows to sell Global agreements for the distribution of digital media. The question now is if the rights-holders are willing to make this change. 


You can join the discussion on Netflix wanting to make a United Global service on the OC3D forums.


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Most Recent Comments

17-01-2016, 16:29:27

Here in Australia at least the Cable (nothing like the US Model) and Free to air networks raced to sign up multi-year exclusivity deals before Netflix et al arrived. This is one of the reasons that Netflix AU has bugger all content compared to other markets, hence the reason we VPN or pirate.

EG here to legally watch Game of Thrones I need a cable subscription which is minimum $50 per month on a 1 year contract + I have to pay another $20 or so to get the 'drama' pack which has HBO on it. $70 per month for one show that airs 10 episodes? No thanks.

Netflix will have to pay out big money to get the broadcast rights holders to hand back the licence. It's all about revenue.

I just wonder how they'll block VPNs when I thought the whole idea of them was that you couldn't tell where the end user was? Or are they looking at being able to trace the whole route? Interesting.Quote

18-01-2016, 02:54:13

Such genius. Take content away from Customers for no good reason.

Seriously though, are they losing anything for paying customers using a VPN to get what they paid for?Quote

18-01-2016, 04:54:55

I'm surprised its not violating your basic human rights not to be able to watch Game of Thrones.Quote

18-01-2016, 06:03:32

Originally Posted by sheroo View Post
I'm surprised its not violating your basic human rights not to be able to watch Game of Thrones.
If there are spoilers it would be! Torture. LOLQuote

18-01-2016, 06:15:22

Originally Posted by sheroo View Post
I'm surprised its not violating your basic human rights not to be able to watch Game of Thrones.
Isn't that an HBO title anyway? Very much doubt HBO would allow it to be on Netflix.

The reason Netflix has restricted content has undoubtedly to do with copyright issues and regional laws and such. Besides, I don't think Netflix want to release a show or film in the Netherlands if it doesn't have Dutch subtitles, for instance.

Why Netflix themselves care about people using VPNs though, I do not understand. Authorities can hardly blame them for 'piracy' when an end user decided to watch shows with a VPN that their local subscription doesn't allow (although The Pirate Bay also gets in a lot of trouble regularly while the site itself doesn't host any illegal content). Which brings me to the question; Why would I pay the same amount of money for Netflix as an American, when I only get 30% of the content?Quote

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