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Jim Keller leaves Tesla to join Intel

Keller was one of the lead architects behind Zen

Raja Koduri officially joins Intel as Chief Archtect

Jim Keller leaves Tesla to join Intel

Intel is not taking the threats posed by AMD and Nvidia lying down, gobbling up industry talent to fundamentally change the way that the company designs their products.

Jim Keller, a key player behind AMD's Athlon K7 and Zen architectures, has left Tesla and has secured a place at Intel, making him the second former AMD heavyweight to join the CPU giant. This hire is a huge step from Intel, who have until now relied mostly on homegrown talent to design their future products.  

In recent history Keller has worked for Apple to create their custom iPhone SoCs, AMD to create Zen and Tesla to develop autonomous driving chips. Now it appears as if Raja Koduri, another recent hire from Intel, has convinced Keller to jump on board, potentially to boost Intel's core development team. 

Ever since Sandy Bridge. Intel's architectures have not changed significantly from a consumer perspective.  Only recently has the company moved from quad-cores to hex-cores on their mainstream desktop platforms with the introduction of Coffee Lake while generating relatively small IPC improvements year-over-year, allowing their competitors to catch up despite their lower R&D budgets.   

With the delays from Intel's manufacturing teams, the company cannot rely on process technologies to regain their technological leadership, forcing the company to invest in new talent from outside the company and look into new markets like dedicated graphics.   
 

Jim Keller leaves Tesla to join Intel  


What is clear here is that Intel is taking the threat of AMD seriously, forcing a change in their design philosophy that will hopefully result in much more competitive products in time. Intel knows that they now need to work hard for their money, as AMD is quickly catching up to them in the CPU space.

Raja Koduri and Jim Keller are both world-renowned experts in their respective fields, with their new positions at Intel heralding what could be a new era of innovation for the company. 

You can join the discussion on Jim Keller's move from Tesla to Intel on OC3D Forums.  

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Most Recent Comments

26-04-2018, 04:30:55

AlienALX
lmfao. That's absolutely hilarious. Imitation, and all that....Quote

26-04-2018, 05:19:24

WYP
Quote:
Originally Posted by AlienALX View Post
lmfao. That's absolutely hilarious. Imitation, and all that....
Not really, the way I see it Intel has had to swallow a lot of pride to hire external talent for their CPU division.

If Intel wants to innovate, the best thing they can do is buy one of the best minds in the business to jump-start their efforts.

If you want to think about it this way, it is better for the PC market for Keller to be working at Intel. His design effort's don't help x86 at Tesla.Quote

26-04-2018, 05:36:50

AlienALX
Quote:
Originally Posted by WYP View Post
Not really, the way I see it Intel has had to swallow a lot of pride to hire external talent for their CPU division.

If Intel wants to innovate, the best thing they can do is buy one of the best minds in the business to jump-start their efforts.

If you want to think about it this way, it is better for the PC market for Keller to be working at Intel. His design effort's don't help x86 at Tesla.
Oh for sure. TBH I would buy anything with a Keller badge on it, simply because he's a genius.

Do you know what I think triggered this? the difficulty Intel are having shrinking. I think that is down to their tech, and when they saw how fast AMD managed it that was the clincher.

And let's face it, Intel don't exactly have form when it comes to making great CPU tech. Netburst was an all out failure, and the company name was what kept them in business (and backhanders and bribes) and then they go back to the Pentium Pro for their next gen tech because it was that bad that literally nothing about it was worth using. AMD were spanking them before the P4 came along though, with their Athlon slot CPUs. And it continued for years.

Plus Meltdown and Spectre, eh? so it's hardly like Sandy and on were bomb proof either.

Either way whatever transpires I am happy to see this though. Very happy. Like you so rightly say, he's better off doing what he's best at rather than bumming around wasting time. I like how the guy moves too. He's very much a free spirit, meaning *everyone* can get the benefits of his huge talents.Quote

26-04-2018, 06:05:19

WYP
Quote:
Originally Posted by AlienALX View Post
Oh for sure. TBH I would buy anything with a Keller badge on it, simply because he's a genius.

Do you know what I think triggered this? the difficulty Intel are having shrinking. I think that is down to their tech, and when they saw how fast AMD managed it that was the clincher.

And let's face it, Intel don't exactly have form when it comes to making great CPU tech. Netburst was an all out failure, and the company name was what kept them in business (and backhanders and bribes) and then they go back to the Pentium Pro for their next gen tech because it was that bad that literally nothing about it was worth using. AMD were spanking them before the P4 came along though, with their Athlon slot CPUs. And it continued for years.

Plus Meltdown and Spectre, eh? so it's hardly like Sandy and on were bomb proof either.

Either way whatever transpires I am happy to see this though. Very happy. Like you so rightly say, he's better off doing what he's best at rather than bumming around wasting time. I like how the guy moves too. He's very much a free spirit, meaning *everyone* can get the benefits of his huge talents.
I wouldn't say that Keller was wasting his time at Tesla, self-driving tech is important. I'm just saying that it serves the PC market better to have the guy working with x86 CPUs.

As I said in the article, Intel cannot rely on process node advantages to maintain their leadership anymore. 10nm is super late, forcing Intel to pretty much release Skylake three times on mainstream desktop.

We have had four generations on 14nm now, Broadwell, Skylake, Kaby Lake and Coffee Lake. I imagine that Intel CPU teams now regret not backporting some of their 10nm chips to 14nm, as the delays in 10nm production are now ridiculous.Quote

26-04-2018, 06:21:26

TheF34RChannel
I also suspect that Intel has something up its sleeve, something they held back that now needs to emerge in light of the Ryzen successes.
And indeed going forward they'll want someone like Keller who can deliver some true innovations surely.Quote
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