AMD is outselling Intel 2 to 1 at Mindfactory.de

AMD’s Ryzen processors have had a considerable impact on the consumer market, particularly amongst custom PC builders, who often find the best value in AMD’s latest Ryzen series processors. 

At Mindfactory.de, a major German components retailer, AMD processors have outsold Intel by a factor of two, achieving 69% of CPU sales while Intel snagged 31% market share. Amongst AMD’s greatest successes is the Ryzen 5 2600, Ryzen 7 2700X and Ryzen 5 2600X, all of which are perceived as offering great value by consumers.  

For starters, we will note that this data is retailer specific, so we should not assume that AMD is outselling Intel by such a large margin at other online retailers. Nonetheless, this is an impressive sales feat for AMD, showcasing the momentum that their Ryzen brand is gathering. 

In recent months, Intel processors have faces shortages at many large retailers, forcing the cost of Intel’s latest processors to increase significantly, giving AMD a strong advantage when it comes to price to performance, especially for AMD’s 6-core Ryzen 5 series processors. 
  

  

Looking into this data in a more in-depth manner, we can see that while AMD has sold over 2x the number of CPUs as Intel, both companies generate similar amounts of revenue for Mindfactory, with AMD generation 56% while Intel provides 44%, revealing one of Intel’s strengths. Intel average CPU cost is higher than AMD’s, allowing them to generate a lot more revenue despite their lower CPU sales volumes. 

Despite its high price point, Intel’s i7-8700K remains a popular choice for PC builders, with Intel’s i5-8600K, i5-9600K, i7-9700K and i9-9900K also retain strong sales numbers. All of these processors cost over €260, with the i7-8700K costing over €400 while the i9-9900K costs over €570. In contrast, AMD’s most popular CPU, the Ryzen 5 2600 costs €157. 

  

While AMD’s sales are strong at Mindfactory, Intel retains their competitive advantage in the high-cost CPU market, allowing them to generate similar revenues to AMD despite generating less than half the sales. Regardless, strong sales for AMD in the budget sector will drive more software manufacturers to take AMD optimisation more seriously, both in the professional and gaming markets, which is a factor which Intel should be concerned about. 

AMD is gaining market share, but that doesn’t mean that Intel is in a weak position. The chart above shows Intel generating more revenue this month than almost every other month of 2018, except January, which is a great position for the company. 

You can join the discussion on AMD outselling Intel by a factor of two to one at Mindfactory on the OC3D Forums.