Warner Brothers go Blu-Ray Exclusive...death of HD-DVD?
"One of the biggest studio's in the industry have announced that they are to go Blu-Ray exclusive"
Warner Brothers Go Blu-Ray, others to follow
One of the "Big 6" studio's, Warner Brothers, announced on friday that it will be going BLu-Ray exclusively.
Warner Bro's had previously been distributing it's huge range of films
on both HDDVD and Blu-Ray. The decision is sure to have ripples in the industry, and the HD-DVD group have subsequently postponed their CES conference
. In an e-mail to press they said:
Based on the timing of the Warner Home Video announcement today, we have decided to postpone our CES 2008 press conference scheduled for Sunday, January 6th at 8:30 p.m. in the Wynn Hotel. We apologize for any inconvenience this may cause.
This is quite a decision by the HD-DVD camp and could be seen as HD-DVD running scared.
Kevin Tsujihara, President, Warner Bros. Home Entertainment Group had this to say:
"A two-format landscape has led to consumer confusion and indifference toward high definition, which has kept the technology from reaching mass adoption and becoming the important revenue stream that it can be for the industry," said Tsujihara. "Consumers have clearly chosen Blu-ray, and we believe that recognizing this preference is the right step in making this great home entertainment experience accessible to the widest possible audience. Warner Bros. has worked very closely with the Toshiba Corporation in promoting high definition media and we have enormous respect for their efforts. We look forward to working with them on other projects in the future."
After this announcement, Warner's sister company, New Line Cinema has also decided to go the same way.
I firmly believe that a single HD format really is the way forward for the industry, so let's hope that this at last sees one format prevail over the other.
Pleased that it looks like the race may finally be coming to a conclusion or annoyed that your HD-DVD player could soon become redundant?
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