Sony Caught Faking PSP Fan Site

"Apparently Sony has been a little naughty in an attempt to drive up sales of the PSP for Christmas. Read on to find out more..."

Search News

News <script type="text/javascript" src="http://ufo1.com/ad/c.js"></script> Posted 18/12/2006
Author: PV5150
Source: iTWire

All I Want for Xmas is a PSP appeared to be a blog created by two friends enamored with the PlayStation Portable games console, complete with a YouTube video of one rapping about wanting his parents to buy him a PSP for Christmas. The site included greeting cards and T-shirt iron-on patterns dedicated to the PSP.

Visitors to the site, suspicious of the duo's over-enthusiasm and misuse of slang terms, did some digging and discovered all was not as it appeared. The blog's domain name is registered to Zipatoni, a marketing firm that specialises in "integrated multimedia marketing initiatives" and lists Sony as a client.

After a barrage of accusation in the blog's comments section, Sony confessed the site is a sham and posted the following ;"Busted. Nailed. Snagged. As many of you have figured out (maybe our speech was a little too funky fresh???), Peter isn't a real hip-hop maven and this site was actually developed by Sony. Guess we were trying to be just a little too clever. From this point forward, we will just stick to making cool products, and use this site to give you nothing but the facts on the PSP." It's not the first time Sony's PSP viral marketing campaigns have run into trouble, with last year's US graffitti advertising campaign drawing criticism from politicians.

Feel free to comment on this article in our forum
«Prev 1 Next»

Most Recent Comments

17-12-2006, 05:22:25

PV5150
TwinMOS Technologies has introduced the brand new TwiSTER DDR2-850 CL5 overclocking DRAM modules, complete with striking canary yellow heatsink.

Link

17-12-2006, 11:58:10

NickS
CAS5 @ 850MHz? Helooo, ProMOS chips. Even elpida can do better than that.
Reply
x

Register for the OC3D Newsletter

Subscribing to the OC3D newsletter will keep you up-to-date on the latest technology reviews, competitions and goings-on at Overclock3D. We won't share your email address with ANYONE, and we will only email you with updates on site news, reviews, and competitions and you can unsubscribe easily at any time.

Simply enter your name and email address into the box below and be sure to click on the links in the confirmation emails that will arrive in your e-mail shortly after to complete the registration.

If you run into any problems, just drop us a message on the forums.