Creative License

"San Jose based Auzentech has become the first non-Creative Labs manufacturer to use Creative Labs audio chips."

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. News <script type="text/javascript" src=""></script> Posted 17/04/07
Author: PV5150
Source: The Inquirer

Creative Labs logo

In a surprise move but one that is understandable to some degree, 'alternative' sound card manufacturers Auzentech has become the first non-Creative Labs manufacturer to use Creative Labs audio chips.

The first card off the rank will be the imaginatively titled Auzen X-Fi Prelude 7.1, and at the heart of it lies the Creative X-Fi chipset.

The new card will support EAX, obviously, but also Dolby Digital Live encoding.

..."When you're playing games, the Auzen X-Fi Prelude soundcard will output the best 3D audio and latest EAX effects. And when you're listening to music or watching movies, you'll enjoy an audiophile-quality experience." a spokesperson from Auzentech stated.
This marks an interesting departure in strategy for Creative Labs. Previously, the company has been content to sell its own-brand products in its own boxes. But this move indicates a desire to see a larger ecosystem built up around its products, and the logical extension of this move would be to see Creative become the 'audio processing unit' provider to a number of board partners who would build their own products around it - the same model that Nvidia and ATI operate on.

For those eager to know more, you can view the press release here

According to the source article the card can be expected towards the end of may.

Discuss in our forum
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Most Recent Comments

16-04-2007, 16:58:39

HTPC ftw!


I don't want to be downloading content from the net instead of using freeview tho :( if that starts to happen wave goodbye to 20ms gaming

16-04-2007, 17:07:52

you can do sooooo much more with a htpc!! how could you not want it!

16-04-2007, 18:00:30


you can do sooooo much more with a htpc!! how could you not want it!

I think even tho potentially theres more flavorable content available to u via htpc, I don`t think u spend more time watching tv when u have 1.

Sure when the novelty is fresh u`ll spend loads of time seeing what u can do, but when the dust settles, I feel u find u`rself watching what u want - when u want.

Advertizers have to h8 it - hence I feel they should pump more money into the likes of Sky/Virgin, but not with more commercials - and do away with freakin ads every 10 minutes !!

The Simpsons sponsered by Dominos - is fine - AT THE START AND AT THE END !

ef sake.

16-04-2007, 18:02:24

Sky+ ftw tbh

Love it - it's so damn easy and no adverts. Sure an HTPC can do that but MCE just isn't as damn slick as Sky+

16-04-2007, 18:05:24

Yeah Sky+ is a great concept, I loved it when I first had it, but I don`t see anything I want to record anymore - perhaps a football game a week ? and of course PV`s girls doing aerobics ;)

16-04-2007, 18:07:50

I never record football - don't see the point.

I do tend to record films I fancy 'cause they're never on when I wanna watch em. And of course the missus keeps up with all the cr@p she watches.

Plus I get to record stuff I wanna watch and watch it when she doesn't have control of the remote (for control read - she whinges when I switch off "America's next Top Tw@t")

16-04-2007, 19:09:34

I would get sky+ if I watched tv enough. Seems pretty good.
Instead I have the next best thing :) freeview + MediaPortal :D

Altho I keep buying DVD's of different series' that are on sky :( prob still works out cheaper than a sky subscription tho I guess :)

16-04-2007, 19:11:54

I have a media center on my computer with TV card and HDCP so I'm good2 to go!


17-04-2007, 11:51:44


I have a media center on my computer with TV card and HDCP so I'm good2 to go!


same here.

I love film, its a hobby to watch them. So i have my whole collection on the 1.4TB storage i have. Saves soooooo much room. Dvds can now be put away in storage.

17-04-2007, 12:01:48

Isn`t it amazing, we were glad that DVDs came along coz of all the space VHS/beta used to take up, now we`re packing our DVDs away in storage :)

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