OC3D Welcomes Yoyotech
The Store & Products
From outside the store, a welcoming open door gains entry into the shop itself. When I first entered the store I felt somewhat like a kid in a toyshop. The sheer amount of choice on display was mind boggling and I'm sure that if my wallet had a facial expression it would certainly be showing signs of worry. All the top name brands are present with the selections grouped into sections around the store so it was quite easy to navigate to the sections you wished to browse.
Thinking back now, I actually felt welcomed by the shop itself, I can't quite put my finger on it but I felt 'at home' if that makes any sense. I was not approached by any pushy sales staff, I was simply asked if I needed any help and when I replied no thanks I was left to have a good look around. At this stage I had not introduced myself to the staff as I wanted to build an honest opinion of how the store operates. In my junior years I was once a retail manager so I was pleased with how the staff approached potential customers without being pushy. Having customers feel at ease is essential for a business in such a competitive market as PC hardware and I felt that Yoyotech had the right balance with regards to customer approach.
So on the surface at least, Yoyotech seem to have everything a hardware store needs. Let’s take a closer look on what they have to offer.
If you are looking for tat I would shop elsewhere as by the store owners submission, Yoyotech will only stock the best products from well known manufacturers' recognised in the hardware community. All the top name brands are there - Asus, Gigabyte, Abit, Coolermaster, Corsair OCZ, Logitech, Razer etc and I was pleased to see that Yoyotech are stockists of the new but very popular Zotac brand. Every budget is catered for from entry level to mid range through to the high-end kit. So whatever your aspirations, Yoyotech can supply your needs.
Want a 1kw PSU. No problem. A tie wrap. Sorted. How about a £99 pc? No, I'm not joking! You read that right, £99 for a base unit. How Yoyotech have managed this is beyond belief but when you consider that the University of London is just around the corner, it makes sense to cater for the budget conscious as well as those lucky enough to have no budget. Obviously the unit is not going to be anything to brag about but the components used, while cheap, are still more than adequate for someone wanting a very basic setup.
Buying from a webstore is all good and well but it can be difficult judging size. Will this air cooler fit in this case. How many times have you bought a product online only to find that it doesn’t fit? How many times have you bought a product online and when you open up the package you see why it was so cheap - plastic photographs much the same as metal so when you see how flimsy that case door/panel it is often too late to do anything about it. At Yoyotech you are actively encouraged to be 'touchy feely' - anything you wish to have a play with isn't a problem which is ideal for anyone wishing to purchase a new case. For example I know the Thermaltake Mozart is a big case but until you see it in the flesh you really can’t comprehend how big it is. Much the same for the Lian Li’s quality and the Silverstone's aesthetics. They are, however, all on show at Yoyotech so if you are in the area of London then I would definitely recommend a call in if you want to judge space etc.
While I was still unknown to the guys some of the staff were approached by customers with some technical questions and every time, accurate and friendly advice was given. I'm sure you have all heard some horror stories about the guys in the purple shirts? Well rest assured there is none of that malarkey here. Each staff member appeared to be very knowledgeable and adept at giving some very good advice. I see this although unfortunately I am unfamiliar with Hindi, Urdu, Portuguese, Spanish, Polish, German and Russian. Just a sample of some of the languages the staff at Yoyotech are conversant with. I kid you not. You have not lived until you have heard a Brazilian getting excited, talking about the latest memory kits (at least that what I think he was talking about!). Such is the comprehensive abilities of the staff at Yoyotech.
Most Recent Comments